Since starting my position as UI/UX Designer at Tapjoy I have had the opportunity to become more familiar with some of the latest Android Devices. Though I have been an iPhone user since the first iteration of the device, I consider myself open to new devices and experiences. I had heard a lot of hype about the Android phones (mainly the HTC) being a comparable alternative to the iPhone so I was excited about the opportunity to check them out. However, the point of this article is to tell you that, despite 4g, kickstands, larger screens, higher-res cameras, Android phones still can’t compete with the iPhone.
For the sake of clarity, I want to disclose that I will be looking at the phone from a user experience perspective. Typical reviews are quick to compare specs and features but don’t usually focus on the overall experience and aesthetic of the device. This aesthetic appeal is what makes the iPhone the top consumer handheld, despite any lacking features. So if you care more about features and specs than user experience, you might completely disagree with what I have to say. That being said, here are my thoughts on the two different experiences:
The Device
While both the HTC and the iPhone have a sexy factor (which I understand is completely subjective) I think the iPhone wins out on look and feel. The device is more solid and has less seams around the body. The HTC has a larger screen but it is nearly the same resolution as the iPhone. This makes the iPhone screen more crisp overall. Other than that the devices are pretty much aesthetically comparable.
The HTC has 4 physical buttons below the screen while the iPhone only has one. This, in my opinion, highlights the ease of use of the iPhone UI. They built it without the need for more than a single physical button. Also, depending on how and when you click this button, it executes multiple functions such as pulling up your music player, showing the multi-task pane, closing the current open program, waking up the device, accessing voice control. You have to hand it to Apple for this. They creatively and intuitively made a single physical button which accesses a wealth of functionality on the iPhone.
Home Screen
The HTC home screen is by no means ugly and it offers a wealth of information like date, weather, time, etc. The problem I have with the HTC home screen is the complexity. A 5 year old kid would have more trouble finding and launching a game on the HTC than they would on the iPhone. The reason the iPhone wins out is because everything is represented by an icon. Likewise on the HTC you have some icons, an arrow button to the bottom left and an art palette icon to the right, not to mention the physical buttons like home, menu, back and search which are on the device itself.
Some may see this as a trivial difference but I happen to think that this is a huge difference. It represents both brands as a whole. Apple has a reputation for creating increasingly simple interfaces, especially on iOS and that is what gives the device mass appeal despite the closed nature of the system.
Scrolling & Transitions
iPhone is the first device (and the only one that I have seen) to have fluid scrolling that doesn’t suffer from constant lag, over-sensitive touch sensors or unrealistic physics. When comparing the devices side by side it is clear that scrolling in general on the iPhone is much more realistic and lag-free than on the HTC. The iPhone is obviously trying to mimic reality by providing realistic flicking and easing.
I’ll give the HTC points for having respectable and usable scroll functionality, better than most of it’s fellow Android devices but it is still beat out by even a first-generation iPhone.
Windows Mobile / Blackberry Syndrome
I find the HTC interface to be a cross between Windows Mobile and iPhone. While it is a huge improvement over Windows Mobile, it is not as polished or refined as the iPhone. This is highlighted when interacting with many of the more mundane features and settings. Give both an iPhone and an HTC to a first-timer and give them a few tasks like changing brightness, connecting to wifi, managing contacts and adding a mail account and see what they say. More often than not the tasks will be accomplished more quickly on the iPhone and the user will prefer that device over the HTC. This is because you first have to click the bottom left arrow icon to access the real phone features and you are immediately presented with a huge Blackberry-style list of programs. Combine that with laggy scrolling and you have an overall bad experience.
Conclusion
My goal with this article was to explain why, regardless of bells and whistles, the overall experience of the iPhone beats out all Android phones I have used. This is due to crisp and lag-free scrolling, a basic child-like interface and usability standard, and intuitive controls, buttons, and layouts.
Though I have yet to use Windows Phone 7, I will likely be doing a comparison in the near future. I am excited about the platform and think it is great that Microsoft is finally taking a risk with their mobile platform and trying out some unique UI.
As always, thanks for reading!
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